E-Commerce – Where do I start? Balancing my full-time marketing business at Advoq Digital, managing high-profile clients for growth, and on top of that, pouring my heart and soul into an E-commerce Apparel brand with my husband… Let’s just say, it’s been a hot minute since I’ve had a breather. I mean, when was the last time I took a […]
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As we bid farewell to 2023, I can’t help but marvel at the incredible journey this year has been for my husband and I in the world of E-commerce. It’s been a year of business triumphs, invaluable lessons, and the exhilarating launch of our very own E-commerce venture. Today, I’m excited to share our story and a glimpse into the […]
Let’s talk TOFU! (Not the food) Successful marketing requires a multi-faceted approach that encompasses various stages of the customer journey. At the very top of this funnel lies TOFU marketing, a critical strategy for building brand awareness, attracting potential customers, and fueling your sales pipeline. In this comprehensive guide, we’ll delve into the world of TOFU marketing, exploring its significance, […]
In the ever-evolving landscape of business, there’s a timeless truth that continues to shape the destinies of entrepreneurs and innovators alike: the pursuit of uniqueness. It’s a principle that transcends industry, market, and era, reminding us that to truly succeed, we must march to the beat of our own drums. In my latest blog, we’ll explore the aesthetics of being […]
As an entrepreneur, staying motivated throughout the week can be challenging, especially when the initial enthusiasm starts to fade away. Mid-week blues can drain your energy and hinder your productivity. However, maintaining motivation is crucial for the success of your business. In this blog, we will explore five effective tips to keep your spirits high and stay motivated mid-week as […]
The world of ecommerce has opened up endless possibilities for aspiring entrepreneurs. With the right strategy and a well-executed plan, starting your own online business can be a rewarding and lucrative venture. OUR STORY My husband and I were out playing a game of Golf when we saw that Golf apparel was pretty boring. The game of Golf, once a […]
Unthreading The New Text Based App. Meta has entered the fray with Threads, an innovative text-based app positioned as a direct competitor to Twitter. I know you are probably thinking… “NOT ANOTHER PLATFORM” and I can’t help but wonder: will Threads fail to impress or pose a significant challenge to Elon Musk? I have spent a few hours checking out […]
Packages Explained In the digital landscape, constructing a strong online presence requires strategic planning, innovative design, and meticulous execution. Just as an architect envisions and builds breathtaking structures, we at Advoq Digital have designed three powerful marketing packages inspired by architectural principles. In this blog, we explore each package – the “Online Brand Setup,” “Premium Online Management,” and “Growth Package” […]
Changing career paths can be an exhilarating yet daunting decision. It requires courage, self-reflection, and a vision for personal growth. As I embarked on my own journey of shifting careers, I found inspiration and guidance from my father. Growing up, I watched him navigate corporate spaces as a seasoned GM, witnessing firsthand the valuable lessons he imparted and the dreams […]